About 8 – Sispa

Executives

SISPA Founder and Visionary
Founder and CEO of Intellectual Capital Arabia (ICA)
Founder of Balqees™️ & Raw Honey™️ brands (established extensive apiary network across 27 countries (producing 500 MT of honey yearly).
Cofounder of Naseem Hamed Enterprises - Managing all of Prince Naseem Hamed's world title fights
Master's Degree - International Relations (UK)

Founder and chief executive of PROC Global,
32 + years’ experience in strategic & project management, contract/claim management, and forensic delay & quantum analysis on multi‑billion‑dollar programmes.
PhD, Construction Management (University of Nottingham); MSc & BSc, Civil Engineering (Alexandria University).
Certified PPP Professional (CP3P), RICS‑accredited mediator, commercial drone pilot, and veteran expert witness
Champions PROC Global’s digital tool‑set—drone photogrammetry, 3‑D point‑cloud/BIM, 4D/5D modelling, VR/AR and BI dashboards—to accelerate data‑driven decision‑making across complex capital projects.

Over 20 years of executive leadership in MENA agribusiness, driving poultry, hydroponics, and large-scale food ventures across Saudi Arabia, Jordan, and the GCC.
Transformational leader: Boosted Hi Sex layer chick market share from 5% to 60% in two years; turned around a failing company, increasing output by 400% and returning it to profitability.
Current Role: Director, KSA Market – Flora Engineering Services (2018–present), leading high-tech greenhouse and hydroponic projects for clients like SABIC, KAUST, and Al Wataneah.
Expertise: Business strategy, hydroponics, poultry economics, food safety (ISO 22000), large-scale agri-projects, and change management.
Qualifications: MBA (Strategy & Marketing), BSc Agriculture, DBA candidate (Leadership), ISO 22000 Lead Auditor, ICF-certified coach.

Pioneering leader in sustainable agriculture, renowned for carbon-neutral maple syrup production
Instrumental in the validation of the Dairy Farmers of Canada's "Net Zero by 2050" best practices guide
Established the first provably carbon-neutral maple syrup production in North America, impacting over 60,000 maple taps in Ontario
Led carbon footprint modeling for a agroforestry initiative funded by Agrifood Canada
Serves on multiple climate change committees in the maple syrup industry
BSc in Computer Science and Mathematics; Certificate in Circular Economy & Sustainability Strategies (Cambridge University)
Certified in ISO 14064-1 for GHG Inventory and Carbon Footprint

Extensive legal background in the GCC and MENA regions, specializing in commercial and corporate law.
Holds an LLB/LLM in International Commercial Law (UK) and has practiced in diverse legal environments.
Collaborates closely with ICA to establish a robust legal framework for SISPA-ICS.
Develops and implements an intellectual capital management strategy to protect and maximize the value of SISPA-ICS's intellectual assets.
In-depth understanding of Saudi commercial law, GCC regulations, and intellectual property law.